B2B Food Marketing
Turning great products into operator success stories.
Our chef-led consultancy brings together culinary insight, product testing, and commercial strategy — from Playbooks that inspire adoption to Culinary Audits that benchmark product performance — giving your products the edge in real kitchens.
Trusted by leading food and ingredient brands
Why Work With Egg Soldiers
Our team helps brands bridge the gap between technical performance and operator adoption — delivering insight that’s practical, creative, and commercially valuable.
What sets us apart:
- Chef-led product testing and idea generation
- Commercial understanding of foodservice channels
- Deep experience with operators and menu development
- Connections with leading operators across all foodservice sectors
- Flexible support: from audits to full go-to-market activation
Who We Work With
- Food & ingredient manufacturers entering or growing in foodservice
- Brands repositioning or relaunching existing products
- Innovation and R&D teams seeking credible, chef-led validation
- Marketing and sales teams needing insight and storytelling tools
If your product depends on operators choosing and using it, we help make that happen.
Chef-To-Operator Playbooks
What are they?
Chef-to-Operator Playbooks are bespoke toolkits created by chefs & food industry experts, telling your product story to hospitality operators.
Playbooks show the real world value of your product with market insight, menu inspiration and commercial positioning, all in one operator-focused deck.
Beyond Brochures:
Turning Food Products into Operator-Ready Solutions
Your products don’t just need awareness - they need adoption!
Operators want to know:
• How your product works in their kitchens
• Why it’s better than alternatives
• Where it can help them save time, reduce waste or excite customers
Because the best products don’t just get listed - they are relied upon.
Chef-To-Operator Playbooks
The Egg Soldiers way
We’re not just marketers - we’re award-winning chefs, food industry experts and operators who know how to make products succeed in real kitchens.
With decades of hands-on foodservice experience, we understand the pressures of time, labour and cost - and we translate your ingredient’s value into practical, profitable applications.
That’s why the world’s leading brands trust us to bridge the gap between product and operator.
