New Restaurant
Concept Creation
Helping you turn your F&B vision into a successful reality.

Helping you to deliver a hospitality experience that lasts

Egg Soldiers has decades of creating and developing new restaurant concepts for industry-leading brands.

Our specialists work alongside founders and stakeholders to co-create winning concepts that combine your vision, our expertise, extensive research and our combined creativity.

Our bespoke approach is ideal for those seeking an end-to-end new concept creation service.
New restaurant creation consultant
Start your journey today!
Reach out to our expert team to discuss your support needs!

Some of the concepts we've helped bring to life!

Restaurant Concept Creation
Why Egg Soldiers?
  • Bringing Life To An Idea, Together
    We work directly alongside founders and stakeholders,
    challenging and building on ideas ensures the vision is brought to life in the best way.
  • The Experience Journey
    Offering great tasting, good quality food & drink is just the start - each step of the journey is planned to ensure your guests get the best experience throughout.
  • Operational Success
    Our tried-and-tested systems and processes ensure your guests can enjoy the experience of the restaurant, unaware of the hustle and bustle behind the scenes.
  • Trained Team
    Great service and management by a friendly, well-trained and motivated team will elevate the customer experience from good to great.

    We'll train your team and help them take over the reins, ensuring your new restaurant concept is set for future success!
What our clients say:

Meet the Eggs that make it happen!

  • JEMMA 'JJ' JACKSON
    Projects Director
    JJ has extensive experience leading projects and teams from ideation to launch across all sectors of our industry, from casual dining, QSR and pubs, to hotels, leisure and cruise liners.

    A well-respected figure across the F&B industry, JJ is an expert navigator of gold-standard concept creation for clients across hospitality.


    Expertise Snapshot:


    Strategic F&B

    Menu Development

    Operations

    Training

    NPD

    Innovation Management

    Trial & Test

    Product Range Launches

  • CHARLIE CASEY
    Account Director
    Charlie has invested the last 10+ years in working with start-ups and young businesses such as Farmer J and KERB food. He strives on creative and process driven projects with expertise in ergonomics, operational pillars, and building from the ground up.

    Known across the world food, Charlie is an expert leader in food development, stable growth, large scale venue projects and high-level operations across the UK, Europe, and the US.

    Expertise Snapshot:


    Strategic F&B

    Menu Development

    Operations

    Training

    NPD

    Innovation management

    Trial & Test

    Product Range Launches

  • LUCY HAWTHORNE
    Creative Lead

    Lucy has vast experience developing on-trend menus and food identities for global clients, ranging from quick-service chains to high-end dining destinations.


    Her work calls upon her creativity and management skills to oversee projects and contribute towards the creation and launch of successful new concepts and menus.

    Expertise Snapshot:


    F&B Trend Strategy

    Creative Ideation

    Menu Architecture

    Paper Recipe Creation

    Culinary Identities

    Concept Design

Reach out to our expert team to discuss your support needs!

Some of our success stories:

Contact us for more information on our New Concept Services