Food Trend to Food Concept:
Asian-Inspired Chicken
At Insights Lab by Egg Soldiers, decades of experience comes together with a finely-tuned methodology and chef-led creativity to identify trend movements and translate them into actionable product strategies.

And to give you a snapshot into our process, we’re showcasing our methodology in a brand-new series of FREE whitepapers.

Asian-inspired chicken is the first trend interest area to be placed in the spotlight, with the team emerging with distinct product applications and a new retail concept idea to inspire and ignite innovation.
Food Trend to Food Concept:
Asian-Inspired Chicken

What to expect:

  • Understand the state-of-play with Asian-inspired chicken with an expert-led overview, innovator examples, and a spotlight on potential opportunity areas for the UK market.

  • Journey with us through fried/breaded chicken seasoning opportunities, exploring viable retail applications and digesting analysis.

  • Discover a brand-new retail seasoning concept as an example of our 'trend to concept' methodology, with the team discussing ingredient builds and suitability for the UK market.

  • Understand possible range expansions, backed up by AI-led product concept showcases.
Genuine points of difference for standout food & drink brands
Are you ready to ignite your food innovation strategies?
Insights Lab is constantly analysing evolving movements in global food & drink, drawing from the expert chef vantage point of Egg Soldiers' award-winning team to confidently identify evolving trend movements
Our unique methodology combines bespoke 'Quant-Theming', extensive data sets from leading providers, and comprehensive customer & market analysis, delivering tangible & relevant results that you can trust
We translate trend insight into actionable product direction, delivered via immersive reports and engaging workshops to inspire NPD teams and drive innovation in your business.
Explore Insights Lab

Meet our trend specialists and discover our unique 'Chef Nexus' & research methodology

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