Translating Trends, Interpreting Insights,
Inspiring Innovation
Inspiring Innovation
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The 'Next' Normal
The 'Next' Normal
Feeling a lack of spark in development?
Tired of the same food trend narratives?
Looking to breathe new life into your innovation function with a bespoke solution?
Tired of the same food trend narratives?
Looking to breathe new life into your innovation function with a bespoke solution?
Welcome to
Insights Lab by Egg Soldiers
Insights Lab by Egg Soldiers
Bespoke, Chef-Inspired Food Intelligence.
Concise & compelling food intelligence to inspire F&B teams and drive innovation within your business
INSIGHTS LAB
An Egg Soldiers production
An Egg Soldiers production
Some of the brilliant brands our award-winning agency has worked with:
REGISTER YOUR INTEREST:
GEN Z FOOD TRENDS HANDBOOK, 2026/27
GEN Z FOOD TRENDS HANDBOOK, 2026/27
What to expect from our FREE whitepaper:
- Discover Insight Lab's top 10 food & drink trends for 2026/27, forecasted specifically for Gen Z
- Follow the foodservice, retail and manufacturing trend paper trails for each of our forecasted trends, featuring targeted examples and actionable recommendations
- Understand Gen Z motivations as they reshape the UK culinary landscape, and we can help you nail bespoke strategy pivots
Discover more from Insights Lab
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