Egg Soldiers: Meet Our Team
JJ has a wealth of experience in hospitality and the casual dining sector, and extensive experience of menu development, operations, and training for PizzaExpress.
JJ's roles have focused on NPD and innovation management, trial & test, and launch of new product ranges.
Happiest working at pace on collaborative projects, she leads clients, and our teams through from research and ideation to implementation and launch.
Formerly the creative head of The Food People, Kateline leads our creative teams on their mission to bring exciting and relevant ideas to life for multinational retailers, global QSR, manufacturers and F&B brands.
With over a decade of global trend translation under her belt, Kateline is an industry leader in identifying new and changing food movements across the world and converting them into relevant ideas for consumers and diners.
Tom is an expert food strategist with vast experience translating trends from across the global restaurant and retail scenes into actionable insights for major clients.
Previously food editor at WGSN, Pure NPD Insights and Food Spark, Tom delivers accessible, authoritative reports and immersive deep dives for F&B teams, inspiring innovation and driving momentum within strategic growth areas.
Lucy has vast experience developing on-trend menus and food identities for global clients, ranging from quick-service chains to high-end dining destinations.
During her time there, she delivered insight-driven products for restaurants, chefs, retailers and manufacturers, providing her with an extensive understanding of the process of taking a food trend right through to a winning food concept.